What do I tell consumers?
You can play a vital role in avoiding confusion, providing information, and increasing consumer satisfaction by utilizing the available eRecycle resources. These resources include training materials for employees so they can properly answer the questions "What's up with this fee on my receipt?" and "What do I do with my old electronics?"; as well as downloadable signage to place in-store that promotes eRecycling options and information to customers.
Employee Training
It is important to educate your employees about how to explain the recycling fee to your customers. Employees can be trained using the following materials:
- Employee Training Presentation (PowerPoint,
690 KB): Download this presentation, which provides your employees with the information they need to properly inform customers about the electronic waste recycling fee and where they can go to eRecycle.
- Answering Consumer Questions (Adobe PDF,
61 KB): This handout can easily be printed and distributed to
employees or posted in your break room to remind employees about
the fee and eRecycle.org.
In-store Promotional Materials
eRecycle artwork has been developed to help educate customers
through signage that can be displayed in your stores. The text for
this signage appears below:
A small price to pay to protect our environment
California's eRecycle Fee
When you purchase a new TV or computer monitor,
you will be charged a recycling fee of $6-10, depending on screen
size. This fee is part of a landmark law that created the nation's
first eRecycling program. It helps keep harmful materials contained
in millions of discarded electronic devices from ending up in
landfills, while reducing pollution and saving resources. So for a
few dollars, we can help protect California's environment, and keep
us all a little healthier. For more information, visit eRecycle.org.
This text is used in the following materials. All of these
camera-ready designs can be sent to your local printer for
production in either color or black-and-white.
- Informational flyer (Adobe PDF,
74 KB)--to
be placed near check-out areas, in the aisles where electronic
products are sold and/or passed out when customers ask questions
about the fee.
- Window cling (Adobe PDF,
93 KB)--for
display on store entrance doors.
- Computer/television cling (Adobe PDF,
900
KB)-- for floor display monitors.
- Sticker (Adobe PDF,
51 KB)--for computer
monitor and television boxes.
- Banner ads--to be posted
to your web site or featured in print ads.
- Point of Purchase--for
use in educating your customers.
About CIWMB
The California Integrated Waste Management Board is the state's lead
agency on the implementation of California's Electronic Waste
Recycling Act of 2003. For more information, visit the
CIWMB Electronics
home page.
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